Tag: UX

  • Service mapping and design

    Service mapping and design

    Visualising and optimising end-to-end user experiences Service mapping and design tackles the complexity of multi-touchpoint user experiences that span digital and physical interactions. This approach helps organisations understand and improve the complete user journey rather than optimising isolated touchpoints. What it is Service mapping and design is a comprehensive method for visualising, analysing, and improving…

  • Product strategy development

    Product strategy development

    Aligning business objectives with user-centred design Product strategy development solves the challenge of creating coherent product direction that balances business goals with user needs. This strategic approach ensures that design efforts contribute meaningfully to organisational success whilst delivering genuine value to users. What it is Product strategy development is a comprehensive planning process that defines…